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herd

B1
verbnoun

Pronunciation

UK

  • /hˈɜːd/

US

  • /ˈhɜrd/

Description

We often think of herds as groups of cows or elephants moving together across the plains, but "herd" can also describe any large group of people acting in a similar way. Think about shoppers rushing for a sale—they move like a herd! The idea behind the term is following a common direction, whether led by an animal instinct or simply swept up in the energy of the crowd. You might say someone is "herding cats" when they try to get a disorganized group under control—a humorous acknowledgment of how difficult it can be to manage a chaotic bunch.

Examples

  1. 1

    Animal group

    A herd of elephants crossed the road in front of us.

  2. 2

    Animal movement

    By evening, the herd had moved down to the river.

  3. 3

    Moving animals

    The dog helped herd the sheep into the pen.

    • Pattern

      herd + animals + into + place

      move animals together in a particular direction

  4. 4

    Crowd control

    Police herded fans away from the stadium gates.

    • Pattern

      herd people

      make people move together as a group, often without much choice

  5. 5

    Social conformity

    In a crisis, people often follow the herd.

    • Phrase

      follow the herd

      do what most other people are doing

  6. 6

    Group thinking

    Good managers try to avoid herd mentality when making decisions.

    • Phrase

      herd mentality

      the tendency to think and act like the larger group

Forms and spellings

4 forms open this card.

Main spelling

  • herdnounverb

Forms

  • herdspluralnounverb
  • herding-ing formverbnoun
  • herdedpast tenseverbnoun