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herald

C2
Fairly common

Pronunciation

UK

  • /hˈɛrəld/

US

  • /ˈhɛrəld/

Meanings

Verb

  1. to announce or publicly proclaim something

  2. to signal that something is coming or beginning

Noun

  1. a person or thing that announces or signals something important

  2. an official concerned with ceremonial announcements and coats of arms

Beyond the definition

A herald was once an official messenger, much like a town crier, who announced important news: the arrival of a king, the start of a war, or a new royal decree. Today, we use "herald" for a person or thing that signals or announces something that is coming. A robin's song in early spring can herald warmer weather. A sudden drop in stock prices might herald an economic downturn. Think of it as a messenger bringing news of what is on the way, even if no one is riding in on horseback anymore.

Shakespeare frequently used "herald" in a poetic sense. In Romeo and Juliet, he famously describes the lark as the "herald of the morn," signaling the break of day. So, the next time you experience something that feels like a sign of things to come, remember the ancient herald and their important message.

Examples

  1. 1

    Seasonal sign

    The first warm days of March usually herald the start of spring.

  2. 2

    Economic warning

    A sharp rise in food prices can herald trouble for poorer families.

  3. 3

    Diplomacy

    The peace agreement heralded a new period of cooperation between the two countries.

  4. 4

    Technology praise

    The new device was heralded as a major breakthrough in battery technology.

    • Patternheralded as + important thing

      publicly described as very important or exciting

More examples
  1. 5

    Historical messenger

    In the old tale, a herald rode ahead of the army to announce the king's return.

See also

Similar

Shades of meaning

Contrast

Used with (collocations)

  • herald a new era
  • herald the arrival of
  • herald a shift

Word family

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Forms and spellings

4 forms open this card.

Main spelling

  • heraldnounverb

Forms

  • heraldedpast tenseverbnoun
  • heraldspluralnounverb
  • heralding-ing formverbnoun