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tactic

C2
nounadjective

Pronunciation

UK

  • /tˈæktɪk/

US

  • /ˈtæktɪk/

Description

A tactic is a planned action or method used to reach a specific goal. Think of it like a move in a game: you choose one action because it gives you a better chance of success. Armies use tactics in battle, but so do chess players, politicians, sales teams, and even children trying to convince their parents to let them stay up late. A good tactic fits the situation and can change when things change.

Sometimes a tactic can be sneaky or unfair, such as a "delaying tactic" used to stall for time. But it does not have to be negative. It often means one of the specific actions you use as part of a larger plan. For example, if your overall strategy is to improve your fitness, one of your tactics might be taking the stairs instead of the elevator every morning.

Examples

  1. 1

    Sports strategy

    The coach's tactic was to keep the ball and wait for the other team to make a mistake.

  2. 2

    Sales pressure

    A common sales tactic is to offer a big discount for "today only."

  3. 3

    Conversation control

    She stayed calm because she saw his angry tone as a tactic to control the conversation.

  4. 4

    Marketing strategy

    Posting short videos turned out to be an effective tactic for reaching younger customers.

  5. 5

    Delaying action

    Asking for more documents looked like a delay tactic.

    • Phrase

      delay tactic

      something done to waste time so action happens later

  6. 6

    Fear persuasion

    The group was criticized for using scare tactics to get support online.

    • Phrase

      scare tactics

      attempts to frighten people into doing something

Forms and spellings

2 forms open this card.

Main spelling

  • tacticnounadjective

Forms

  • tacticspluralnounadjective