WordGarden.iopromote
B1Pronunciation
UK
- /prəmˈəʊt/
US
- /prəˈmoʊt/
Meanings
Verb
to help something happen, grow, or become more successful
to publicize or market something to increase interest or sales
to raise someone to a higher job, rank, or position
More meaningsFewer meanings
to change a pawn into a stronger piece when it reaches the far side of the board
Beyond the definition
To promote something is to help it grow, succeed, or become better known. A company promotes its products through advertising because it wants more people to notice them and buy them.
You can promote an idea, a cause, a product, or a person. A worker can be promoted to a higher job. A teacher can promote reading by encouraging students to read more. It is all about helping something move forward, gain attention, or do better. Sometimes this happens quietly, like speaking well of someone. Other times, it is easy to see, like a big marketing campaign.
The word "promote" has several related meanings, and they all center on helping something move forward. It can mean giving support so that something grows, succeeds, or becomes more widely known. In that sense, you might promote a new idea, promote public health, or promote kindness in a community.
It is also commonly used for advertising and sales. To promote a product, service, event, or brand means to bring attention to it and encourage people to be interested in it. Ads, posters, interviews, online videos, and special discounts can all be ways to promote something.
Another common meaning is to move someone to a higher rank or position. If a worker is promoted, they are given a better job, more responsibility, or higher status. In this use, the word often suggests that the person did good work and is being recognized for it.
The main idea behind "promote" is active support. You are not just liking something in silence; you are doing something to help it advance, spread, or improve its place. Whether the word is used for a person, a product, an idea, or a cause, it carries the sense of helping it go further.
Examples
- 1
Product marketing
The company used short videos to promote its new phone.
- 2
Health campaign
The school started a campaign to promote healthy eating.
- 3
Positive effect
Regular exercise can promote better sleep.
- 4
Urban policy
The article promotes the idea that cities should have more green spaces.
More examplesFewer examples
- 5
Career advancement
She was promoted to manager after two years on the team.
- Patternpromote someone to + position
give them a higher job
- 6
Internal hiring
The company likes to promote from within whenever possible.
- Phrasepromote from within
give higher jobs to people already in the organization
- 7
Public positioning
The movie was promoted as a family comedy, but it was darker than people expected.
- Patternpromote something as + description
present it that way to the public
See also
Similar
Shades of meaning
Contrast
Used with (collocations)
- promote growth
- promote awareness
- promote cooperation
- promote healthy habits
Word family
Explore
Forms and spellings
4 forms open this card.
Main spelling
- promoteverb
Forms
- promoting-ing formverb
- promotedpast tenseverb
- promotesverb