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homogenization

C2
noun

Pronunciation

UK

  • /hˌɒməʊdʒnaɪzˈeɪʃən/

US

  • /hoʊˈmɑdʒənɪˌzeɪʃən/

Description

Imagine you're making chocolate milk: you do not want bits floating around or the drink separating. Homogenization is the process of making something more even and consistent. It is most famously used in food processing, especially with milk, but it can also describe a broader trend in which differences start to fade and things become more alike. Think about how the same global brands appear almost everywhere: that is one form of cultural homogenization.

The word comes from Greek roots meaning "same" and "kind." So, at a basic level, it means making things the same in form or character. You might say a city is undergoing homogenization if unique local shops are being replaced by identical chain stores. It is not always negative. Standardization is often helpful for safety and consistency, but the term often suggests a loss of individuality.

Examples

  1. 1

    Food processing

    The milk goes through homogenization before it is bottled, so the cream does not rise to the top.

  2. 2

    Global brands

    Critics say global brands are causing cultural homogenization in many cities.

  3. 3

    Local art

    The museum tries to avoid the homogenization of local art by giving space to regional styles.

  4. 4

    Company policies

    After the merger, employees noticed a gradual homogenization of policies across the company.

  5. 5

    Student writing

    Too much test preparation can lead to homogenization in students' writing.

    • Meaning

      homogenization in students' writing

      students start writing in very similar ways

Forms and spellings

2 forms open this card.

Main spelling

  • homogenizationnoun

Forms

  • homogenizationspluralnoun