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bellwether

C2
noun

Pronunciation

UK

  • /bˈɛlwɛðə/

US

  • /ˈbɛlˌwɛðər/

Description

Imagine a flock of sheep. The bellwether isn't necessarily the biggest or strongest sheep, but the one with the bell—the sheep everyone follows. This is where the word comes from. A bellwether is something that leads the way, especially in trends or opinions. It can be a person, a company, or even an event. If a small town starts embracing solar power, it might be seen as a bellwether for larger-scale adoption across the state. In business, a successful new product from one company can act as a bellwether, signaling the direction in which other companies begin to follow.

Examples

  1. 1

    Economic indicator

    Economists watch housing sales as a bellwether for the wider economy.

    • Pattern

      bellwether for + larger trend

      something that suggests what may happen next

  2. 2

    Election politics

    For years, the state was seen as a political bellwether in presidential elections.

  3. 3

    Product feedback

    Early customer feedback can be a useful bellwether of whether a new product will succeed.

Forms and spellings

2 forms open this card.

Main spelling

  • bellwethernoun

Forms

  • bellwetherspluralnoun