ascendancy
C2Pronunciation
UK
- /əsˈɛndənsi/
US
- /əˈsɛndənsi/
Description
- rising power
- dominance
- controlling influence
- superior status
Ascendancy isn't just about climbing a mountain—it's about rising to, and often holding, a position of power or importance. Think of a family that slowly gains wealth and status over generations; they are experiencing a period of ascendancy. It describes the moment or state when one force begins to dominate another, like the ascendancy of streaming services over traditional cable television. In everyday use, you'll often see it in phrases like "gain the ascendancy over" a rival or "be in the ascendancy." It is important to remember that this state isn't necessarily permanent; entities can fall from ascendancy just as they rise to it. You might say a particular political party is enjoying its ascendancy if it is consistently winning elections and shaping the national agenda.
Ascendancy refers to a position or state of dominant power, influence, or governing authority. While it is often used to describe the state of being "on top," it can also highlight the rise to that superior position—the moment when one person, group, or idea starts to set the terms for others. The word finds its roots in the Latin ascendere, meaning "to climb," which evokes the image of steady, upward movement toward a peak.
Historically, the term has been used in political and social contexts to describe the rise of specific families, parties, or nations. For instance, historians often discuss the global ascendancy of the British Empire during the 19th century. However, the term applies to any field where one force gains prominence over others—such as the ascendancy of social media in modern communication or the cultural ascendancy of certain musical genres like hip-hop.
Ascendancy is not always a positive or peaceful development. It can imply a forceful takeover or a significant imbalance of power, whether in a market, a workplace, or a relationship. A corporation might achieve market ascendancy by aggressively undercutting its competitors until it stands alone; a negotiator might gain ascendancy in a meeting by controlling the agenda and the tone. Furthermore, the term often carries a sense of temporary advantage. While a group may be gaining ascendancy, the shifting nature of history and business means that periods of dominance are frequently followed by decline or new challenges.
Examples
- 1
Political power
After years in opposition, the party finally achieved political ascendancy.
- 2
Business rivalry
Cheap imports helped the company gain ascendancy over its local rivals.
Pattern
gain ascendancy over + rival/group
become more powerful or influential than that rival or group
- 3
Media trends
By the 2010s, streaming was in ascendancy, and DVD sales were falling.
Phrase
in ascendancy
becoming more powerful, popular, or important
- 4
Negotiation
Her experience and calm manner gave her ascendancy in the negotiations.
- 5
Cultural influence
The book describes the cultural ascendancy of the city during the early twentieth century.
Forms and spellings
1 form open this card.
Main spelling
- ascendancynoun