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schlock

C2
noun

Pronunciation

UK

  • /ʃlˈɒk/

US

  • /ˈʃlɑk/

Description

"Schlock" describes things that feel cheap, tacky, and low in quality, especially movies, books, shows, or products made more to sell than to be good. It often suggests bad taste as well as poor quality. People may still enjoy it, though, sometimes because it is so over-the-top or badly done that it becomes funny. You might see it in plastic souvenirs, silly horror movies, or flashy ads. For example: "The haunted house was full of cheesy schlock, but the kids loved it."

The word came into English from Yiddish, and it has long been used for cheap goods and low-grade entertainment. The exact story behind the older form is not fully certain, but the modern meaning is clear: something showy, poorly made, and not meant to be taken too seriously.

Examples

  1. 1

    Film criticism

    Most critics dismissed the film as schlock, but it became a box-office hit.

  2. 2

    Tourist souvenirs

    The gift shop was full of plastic souvenirs and other tourist schlock.

  3. 3

    Casual entertainment

    Sometimes I just want to watch a little late-night schlock after a long week.

  4. 4

    Sentimental writing

    The novel starts with an interesting idea, then sinks into sentimental schlock.

Forms and spellings

1 form open this card.

Main spelling

  • schlocknoun