revenue
B2Pronunciation
UK
- /rˈɛvənjˌuː/
US
- /ˈrɛvəˌnu/
- /ˈrɛvənˌju/
Description
- income
- money coming in
- sales income
- proceeds
- takings
Imagine a bustling bakery. All the delicious cookies, cakes, and breads they sell bring in revenue - that's the total amount of money coming into the business from sales. It's not the same as profit (what is left after expenses), just the income before anything is taken out. And it is not limited to businesses. A city may collect revenue through taxes, and a musician may get revenue from concert tickets and album sales. Think of it as the steady flow of money that keeps things going.
Revenue is the total amount of money received by an organization - whether it is a business, a government, or a non-profit - from its different sources. It is often used in financial contexts to describe income from selling goods or services, but it can also include other kinds of income, such as interest, rent, or royalties.
Think of a farmer selling crops at a market. The total money collected from those sales is revenue. A software company gets revenue when people buy subscriptions to its programs. Even a museum brings in revenue through ticket sales, gift shop purchases, and donations.
It is important to distinguish revenue from profit. Revenue is the "top-line" number - the total income before any expenses are deducted. Profit, on the other hand, is what remains after all costs, such as materials, labor, and rent, have been subtracted. A company can have high revenue but low profit if its expenses are also high.
In government, revenue often refers to taxes collected from citizens and businesses. This money helps fund public services like schools, roads, and healthcare.
So, whether you are tracking a business's financial health, understanding how governments fund their work, or describing money earned from different sources, revenue is a basic measure of money coming in.
Examples
- 1
Business growth
The company’s revenue grew steadily after the new product launch.
- 2
Museum funding
Most of the museum’s revenue comes from ticket sales and donations.
- 3
Advertising model
The app is free, so it has to generate revenue from ads.
- 4
Local shops
Local shops lost revenue when the road was closed for repairs.
- 5
Tax income
The government expects higher tax revenue next year.
- 6
Business models
The startup is trying to build new revenue streams through subscriptions and partnerships.
Phrase
revenue streams
different ways a business gets money
Forms and spellings
2 forms open this card.
Main spelling
- revenuenoun
Forms
- revenuespluralnoun