profiteer
B2Pronunciation
UK
- /prˌɒfɪtˈiə/
US
- /ˌprɑfəˈtɪr/
Description
- Exploit hardship for gain
- Make unfair profit
- Take advantage of crisis
- Unethical opportunism
A profiteer isn't just someone who makes money. They are someone who takes unfair advantage of a difficult situation to do so. Think about times of crisis, like natural disasters or wartime. While everyone else is struggling, a profiteer might drastically raise the price of essential goods like water or fuel, knowing people have no other choice but to pay. It's not simply good business; it's exploiting hardship for personal gain. The word carries a strong negative connotation: we don't admire profiteers, we condemn them. You might hear about "war profiteering" when companies inflate prices on military supplies during conflict.
The term "profiteer" describes someone who makes excessive or unfair profits, especially during times of emergency, scarcity, or public need. It goes beyond simply earning a living; it implies exploiting a vulnerable situation for personal enrichment at the expense of others.
Historically, the word gained prominence during wartime, referring to those who inflated prices on essential goods like food and fuel while soldiers were fighting and civilians faced shortages. However, profiteering isn't limited to war. It can occur after natural disasters, like hurricanes or earthquakes, when demand for necessities skyrockets, or even in everyday markets if someone deliberately creates artificial scarcity to drive up prices.
A key element of being a profiteer is the unethical nature of the gain. A business that legitimately increases production to meet increased demand isn't necessarily profiteering; it's responding to market forces. However, someone who hoards supplies or manipulates prices to exploit desperation is a profiteer.
The word carries a strong moral judgment, suggesting greed, callousness, and a lack of social responsibility. You might read about "price gouging" as a form of profiteering, or see accusations leveled against companies that seem to be capitalizing on tragedy. It's a term often used in political discourse and investigative journalism to highlight perceived injustices in the marketplace. While making a profit is generally accepted, becoming a profiteer means crossing an ethical line—prioritizing personal gain over the well-being of others during their most vulnerable moments.
Examples
- 1
Emergency shortages
During the shortage, officials warned profiteers not to charge unfair prices for drinking water.
- 2
Housing
Many tenants saw the landlord as a profiteer after he doubled the rent right after the flood.
- 3
War context
The novel follows a war profiteer who sells supplies to both armies.
- 4
Crisis business
The company denied trying to profiteer from the crisis.
- 5
Ticket sales
Some ticket sellers were accused of profiteering off fans by using bots to buy seats first.
Forms and spellings
4 forms open this card.
Main spelling
- profiteernounverb
Forms
- profiteering-ing formverbnoun
- profiteerspluralnounverb
- profiteeredpast tenseverbnoun