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notoriety

C2
noun

Pronunciation

UK

  • /nˌəʊtɔːrˈaɪəti/

US

  • /ˌnoʊtərˈaɪəti/

Description

Notoriety isn't the same as fame. While both mean being widely known, notoriety usually comes from something negative: a scandal, a crime, or behavior that shocks or upsets people. Think of historical figures like Rasputin or modern-day villains; they became widely known because of what they did, not because people admired them. You might earn fame by winning an award, but you gain notoriety by causing a scandal. It's the kind of attention you probably wouldn't want to brag about at a dinner party!

Consider the story of Blackbeard the pirate. He wasn't known for being a generous philanthropist; he was known for terrorizing ships and accumulating treasure through violence. That's notoriety—a dark, often unsettling kind of fame.

Examples

  1. 1

    Public behavior

    The singer gained notoriety after a series of public arguments with reporters.

  2. 2

    Business reputation

    The company earned notoriety for its aggressive advertising.

    • Pattern

      notoriety for + reason

      attention because of that thing

  3. 3

    Unwanted attention

    He never wanted notoriety; he just wanted to do his work quietly.

  4. 4

    Literary setting

    The town gained a strange kind of notoriety as the setting of a famous crime novel.

    • Pattern

      notoriety as + role/identity

      being known in that role or identity

  5. 5

    Scandal

    The scandal brought unwanted notoriety to everyone involved.

  6. 6

    Trial publicity

    She used the notoriety surrounding the trial to launch a podcast.

Forms and spellings

1 form open this card.

Main spelling

  • notorietynoun