notoriety
C2Pronunciation
UK
- /nˌəʊtɔːrˈaɪəti/
US
- /ˌnoʊtərˈaɪəti/
Description
- Famous for something bad
- well-known for negative reasons
- infamy
- bad reputation
Notoriety isn't the same as fame. While both mean being widely known, notoriety usually comes from something negative: a scandal, a crime, or behavior that shocks or upsets people. Think of historical figures like Rasputin or modern-day villains; they became widely known because of what they did, not because people admired them. You might earn fame by winning an award, but you gain notoriety by causing a scandal. It's the kind of attention you probably wouldn't want to brag about at a dinner party!
Consider the story of Blackbeard the pirate. He wasn't known for being a generous philanthropist; he was known for terrorizing ships and accumulating treasure through violence. That's notoriety—a dark, often unsettling kind of fame.
Notoriety refers to the state of being widely and unfavorably known. It is a kind of public recognition that grows out of negative actions, scandalous behavior, or repeated controversy. While fame implies admiration and positive regard, notoriety suggests disapproval, shock, or even disgust.
You can achieve notoriety through criminal acts—a bank robber might become notorious for their daring heists. However, it doesn't always involve breaking the law. A politician known for consistently making offensive statements could also gain notoriety. Or consider a company that repeatedly engages in unethical practices; they will likely gain notoriety, damaging their brand and public image.
The key difference between fame and notoriety lies in how the recognition is earned. Fame is often associated with talent, achievement, or positive contributions. Notoriety, on the other hand, is usually linked to wrongdoing, scandal, or controversial behavior.
Historically, notoriety was often tied to figures who challenged societal norms or rebelled against authority. Today, it's frequently amplified by social media and the 24/7 news cycle, where scandalous stories can spread rapidly. So while you might seek fame, few people actively pursue notoriety—it's a reputation best avoided.
Examples
- 1
Public behavior
The singer gained notoriety after a series of public arguments with reporters.
- 2
Business reputation
The company earned notoriety for its aggressive advertising.
Pattern
notoriety for + reason
attention because of that thing
- 3
Unwanted attention
He never wanted notoriety; he just wanted to do his work quietly.
- 4
Literary setting
The town gained a strange kind of notoriety as the setting of a famous crime novel.
Pattern
notoriety as + role/identity
being known in that role or identity
- 5
Scandal
The scandal brought unwanted notoriety to everyone involved.
- 6
Trial publicity
She used the notoriety surrounding the trial to launch a podcast.
Forms and spellings
1 form open this card.
Main spelling
- notorietynoun