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market

A2
verbnoun

Pronunciation

UK

  • /mˈɑːkɪt/

US

  • /ˈmɑrkət/
  • /ˈmɑrkɪt/

Description

A market isn't just a place where you buy groceries. It's any situation where goods or services are bought and sold. Think of a local farmers market on a Saturday morning, full of fresh produce. That's a classic example. But "the job market" refers to the availability of work, and "market research" is about learning what customers want before creating a product.

The word has its roots in the idea of a "place of trade." You might go to the market, sell at the market, or even corner the market, meaning you control most of the supply of a particular product. Whether it is a bustling fish market in Morocco or a stock market changing quickly, these are all different sides of what we call "the market."

Examples

  1. 1

    Fresh food

    We bought fresh vegetables at the market on Saturday.

  2. 2

    Street market

    The town has a small street market every Friday.

  3. 3

    Buyer demand

    There is a growing market for electric bikes.

    • Pattern

      market for + product

      demand from people who want to buy it

  4. 4

    Business expansion

    The company hopes to enter the European market next year.

    • Pattern

      enter a market

      start selling in a particular place or group

  5. 5

    Housing

    The housing market is very competitive right now.

    • Phrase

      housing market

      buying and selling homes

  6. 6

    Shopping intention

    She is in the market for a used car.

    • Phrase

      in the market for + item

      looking to buy it

  7. 7

    Available to buy

    Their apartment has been on the market for three months.

    • Phrase

      on the market

      available to buy

  8. 8

    Target customers

    The new app is aimed at the youth market.

    • Phrase

      youth market

      young people as possible customers

  9. 9

    Stock market

    Investors became nervous when the stock market fell sharply.

  10. 10

    Sales share

    The brand gained market share after lowering its prices.

    • Phrase

      market share

      the part of all sales that one company has

  11. 11

    Customer research

    We need more market research before we launch the product.

    • Phrase

      market research

      studying what customers want and what they may buy

  12. 12

    Product positioning

    The company markets its coffee as a luxury product.

    • Pattern

      market X as Y

      present it to customers in a particular way

Forms and spellings

4 forms open this card.

Main spelling

  • marketnounverb

Forms

  • marketing-ing formverbnoun
  • marketspluralnounverb
  • marketedpast tenseverbnoun