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ethnocentric

C2
Uncommon

Pronunciation

UK

    US

    • /ˌɛθnoʊˈsɛntrɪk/

    Meanings

    Adjective

    1. judging other cultures or ethnic groups by the standards of one's own group

    Beyond the definition

    Imagine you're making the best pizza in the world, or at least that's what you think. If you believe everyone should eat it your way and that other pizzas are just wrong, you might be acting in an ethnocentric way.

    "Ethnocentric" comes from "ethnos" (people) and "centric" (centered). It describes the habit of looking at other cultures through the lens of your own and judging them by your own customs and values. This is not always meant in a cruel way; it can be a common human habit. Still, it can lead to misunderstanding, unfair judgment, and conflict. A historian might describe an ethnocentric account of exploration, where explorers wrote about new lands only in terms of what they thought was civilized or valuable. The key idea is that people should try to understand other cultures on their own terms, not only compare them to their own.

    Examples

    1. 1

      History textbook

      The textbook was criticized for presenting an ethnocentric view of history.

    2. 2

      Personal assumptions

      He grew up in a small town and never realized how ethnocentric some of his assumptions were.

    3. 3

      Advertising norms

      The ad campaign felt ethnocentric because it treated one culture's habits as the norm.

      • Phrasethe norm

        the usual or expected standard

    4. 4

      Research methods

      Good researchers try to avoid ethnocentric judgments when studying other societies.

    See also

    Similar

    Shades of meaning

    Contrast

    Do not confuse

    Used with (collocations)

    • ethnocentric bias
    • ethnocentric worldview
    • ethnocentric assumptions
    • ethnocentric attitudes

    Word family

    • ethnocentrism
    • ethnocentrically

    Explore

    • cultural relativism
    • in-group bias

    Forms and spellings

    1 form open this card.

    Main spelling

    • ethnocentricadjective