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dissuade

C2
Fairly common

Pronunciation

UK

  • /dɪswˈeɪd/

US

  • /dɪˈsweɪd/

Meanings

Verb

  1. to persuade someone not to do something

Beyond the definition

Imagine your friend wants to climb a shaky old tree, but you know it's dangerous. If you try to convince them not to do it – pointing out the rotten branches and wobbly trunk – you are trying to dissuade them. It's about talking someone out of something they intend to do.

The word comes from Latin roots that mean something like "advise away from." You're essentially turning their intention in another direction! It's stronger than simply advising against something; it implies an active effort to change their mind. A lawyer might try to dissuade a client from going to trial, or a parent might dissuade a teenager from dating someone they don't approve of.

Examples

  1. 1

    Travel safety

    I tried to dissuade him from driving home in the snow.

    • Patterndissuade someone from doing X

      try to stop them from doing it

  2. 2

    Family advice

    Her parents couldn't dissuade her from studying abroad.

  3. 3

    Business decisions

    The high start-up costs may dissuade small businesses from expanding.

  4. 4

    Persistence

    He wasn't dissuaded by the criticism and kept going.

More examples
  1. 5

    Planning

    Nothing could dissuade her from going ahead with the plan.

    • Phrasego ahead with

      continue with

See also

Similar

Shades of meaning

Contrast

Used with (collocations)

  • dissuade someone from doing something
  • try to dissuade
  • dissuade him from resigning

Word family

  • dissuasion

Explore

Forms and spellings

4 forms open this card.

Main spelling

  • dissuadeverb

Forms

  • dissuadedpast tenseverb
  • dissuading-ing formverb
  • dissuadesverb