convince
B1Pronunciation
UK
- /kənvˈɪns/
US
- /kənˈvɪns/
Description
- persuade
- win over
- make someone believe
- talk someone into
To convince someone means to get them to believe something is true or to make them do something they weren't planning to do. It's more than just telling them—it requires presenting a good argument and overcoming their doubts. Imagine trying to convince your friend that pineapple on pizza is delicious! You wouldn't just state it as a fact; you'd explain why, maybe even offering them a taste.
Convince often implies a bit of effort or a challenge. It's not always easy to convince someone who already holds a strong opinion. A skilled lawyer tries to convince a jury of their client's innocence, while a persuasive salesperson aims to convince customers to buy their product. Sometimes, you even need to convince yourself to get out of bed on a cold morning!
To convince means to cause someone to believe something is true or to induce them to act. It's about overcoming resistance and changing someone's mind through reasoning, evidence, or persuasion. Unlike simply telling someone something, convincing requires them to genuinely accept your point of view as valid.
The strength of conviction needed varies by situation. You might easily convince a child that monsters aren't real with a simple, comforting explanation. However, convincing a seasoned politician to change their stance on an important issue would require much more substantial evidence and compelling arguments.
"Convince" can be used in several contexts. A scientist tries to convince the public about the seriousness of climate change using data and research. An entrepreneur might try to convince investors to fund their new business venture with a detailed plan and financial projections. And sometimes, the hardest task is to convince yourself that you can achieve something challenging.
The word comes from the Latin convinco, meaning "to conquer" or "to overcome." This etymology suggests a process of dismantling doubts and building belief. A successful argument doesn't just present information; it conquers objections. So, whether you're changing someone's mind about pizza toppings or advocating for a crucial cause, to convince is to overcome resistance and establish a shared understanding or agreement.
Examples
- 1
Family plans
She convinced her brother to come with us.
- 2
Truth claim
I couldn't convince him that I was telling the truth.
- 3
Legal evidence
The evidence convinced the jury of his innocence.
Pattern
convince someone of + fact/idea
make them accept it
- 4
Already agree
You don't have to convince me; I already agree.
- 5
Personal decision
After talking to the manager, I was convinced that quitting was the right decision.
- 6
Self-persuasion
He convinced himself that he didn't need any help.
- 7
Changing opinion
No matter how many times I explained it, I couldn't convince her otherwise.
Pattern
convince someone otherwise
make them change their opinion
- 8
Advertising
The ad was funny, but it didn't convince me to buy the product.
Forms and spellings
4 forms open this card.
Main spelling
- convinceverb
Forms
- convincedpast tenseverb
- convincing-ing formverb
- convincesverb