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convince

B1
verb

Pronunciation

UK

  • /kənvˈɪns/

US

  • /kənˈvɪns/

Description

To convince someone means to get them to believe something is true or to make them do something they weren't planning to do. It's more than just telling them—it requires presenting a good argument and overcoming their doubts. Imagine trying to convince your friend that pineapple on pizza is delicious! You wouldn't just state it as a fact; you'd explain why, maybe even offering them a taste.

Convince often implies a bit of effort or a challenge. It's not always easy to convince someone who already holds a strong opinion. A skilled lawyer tries to convince a jury of their client's innocence, while a persuasive salesperson aims to convince customers to buy their product. Sometimes, you even need to convince yourself to get out of bed on a cold morning!

Examples

  1. 1

    Family plans

    She convinced her brother to come with us.

  2. 2

    Truth claim

    I couldn't convince him that I was telling the truth.

  3. 3

    Legal evidence

    The evidence convinced the jury of his innocence.

    • Pattern

      convince someone of + fact/idea

      make them accept it

  4. 4

    Already agree

    You don't have to convince me; I already agree.

  5. 5

    Personal decision

    After talking to the manager, I was convinced that quitting was the right decision.

  6. 6

    Self-persuasion

    He convinced himself that he didn't need any help.

  7. 7

    Changing opinion

    No matter how many times I explained it, I couldn't convince her otherwise.

    • Pattern

      convince someone otherwise

      make them change their opinion

  8. 8

    Advertising

    The ad was funny, but it didn't convince me to buy the product.

Forms and spellings

4 forms open this card.

Main spelling

  • convinceverb

Forms

  • convincedpast tenseverb
  • convincing-ing formverb
  • convincesverb