blandishment
C2Pronunciation
UK
- /ˈblæn.dɪʃ.m(ə)nt/
US
- /ˈblændɪʃmənt/
Description
- flattery
- coaxing
- sweet talk used to persuade
Imagine a sly fox trying to convince a crow to share its cheese—that's blandishment in action! It is the use of flattering or charming words to get someone to do something. Think of it as sugary persuasion, often masking less-than-honest intentions. While compliments can be genuine, blandishments are calculated and aimed at manipulation. A politician might offer blandishments to voters, promising things they may not deliver.
Blandishment comes from the Old French noun blandissement and verb blandir, meaning "to flatter, cajole, or soothe." It sounds like the word bland, but the connection is in history, not taste. You might be suspicious of someone showering you with blandishments, especially if they have something to gain.
Blandishment refers to the act of using flattery or coaxing in order to persuade someone to do something, often when that persuasion is insincere or self-serving. It's more than just being nice; it is a deliberate attempt to win favor through charming words and promises. Think of a used car salesman laying on the compliments thick to get you to buy a lemon—that's classic blandishment.
The key element of blandishment is its manipulative intent. While genuine praise can be heartwarming, blandishments are often employed to soften someone up before making a request or concealing ulterior motives. A character in a novel might use blandishments to gain the trust of another, only to betray them later.
Historically, blandishment was often associated with courtly behavior and political maneuvering. Kings and nobles would employ skilled courtiers to deliver blandishments on their behalf, securing alliances and influencing decisions through carefully crafted flattery. Shakespeare frequently used the concept, depicting it as a tool of deception. For example, in King Lear, the elder daughters Goneril and Regan use extravagant blandishments to convince their father of their love, only to cast him out once they have secured his kingdom.
Today, while less common in everyday speech than the word "flattery," blandishment remains a powerful descriptor for insincere charm and manipulative persuasion. It highlights the difference between genuine connection and calculated flattery—reminding us that not all sweetness is authentic. So, if someone is laying it on too thick, beware: you might be facing a barrage of blandishments!
Examples
- 1
Job recruitment
The recruiter tried every blandishment to lure her away from her current job.
- 2
Business persuasion
She was unmoved by the chairman's blandishments and voted against the deal.
Usage
often used in the plural
- 3
Power tactics
In the novel, the king relies on blandishment one day and threats the next.
Forms and spellings
2 forms open this card.
Main spelling
- blandishmentnoun
Forms
- blandishmentspluralnoun