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barker

B2
Fairly common

Pronunciation

UK

  • /bˈɑːkə/

US

  • /ˈbɑrkər/

Meanings

Noun

  1. a person who loudly attracts customers to a business, show, or attraction

  2. a dog, or sometimes a person, that barks a lot

Beyond the definition

A barker is someone—often found at carnivals, fairs, or sideshows—who loudly calls out to passersby, trying to entice them to enter a tent, watch a show, or buy something. Think of it like the old-fashioned equivalent of a flashy advertisement! They're known for their booming voices and persuasive (sometimes exaggerated) claims about what's inside. While historically associated with entertainment, "barker" can also be used metaphorically to describe anyone who aggressively promotes something.

The image conjured by "barker" is one of bright lights, a slightly chaotic atmosphere, and someone really selling it – even if the product isn't quite what they claim! A lawyer might be called a "barker" if they aggressively solicit clients after an accident.

Examples

  1. 1

    Street promotion

    A barker outside the comedy club kept offering half-price tickets to people on the street.

  2. 2

    Fairground work

    At the fair, barkers shouted over one another to pull in a crowd.

  3. 3

    Political insult

    The candidate sounded more like a carnival barker than a serious leader.

    • Phrasecarnival barker

      someone who speaks loudly and dramatically to grab attention

See also

Similar

Shades of meaning

Contrast

Used with (collocations)

  • carnival barker
  • sideshow barker
  • street barker
  • barker's spiel

Word family

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Forms and spellings

2 forms open this card.

Main spelling

  • barkernoun

Forms

  • barkerspluralnoun