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ruinous

B2
adjective

Pronunciation

UK

  • /rˈuːɪnəs/

US

  • /ˈruənəs/

Description

Something ruinous causes very serious damage or leads to collapse. You can use it for a storm that leaves a town badly damaged, but the word is also common in money matters. A ruinous debt, cost, or habit can wreck someone's finances and upset their whole life. It points to harm that is far beyond small or temporary trouble. You might describe a leader's decisions as ruinous if they put a country or company in real danger.

The word comes from "ruin," so the link is easy to see. A ruinous decision is not just a bad one; it is one that can bring lasting harm or failure. In many everyday cases, the idea is simple: something ruinous leaves people, plans, or places in a much worse state than before.

Examples

  1. 1

    Household finances

    The rent increase was ruinous for a family already struggling to pay their bills.

  2. 2

    Debt

    What looked like a small loan became ruinous once the interest started piling up.

  3. 3

    Business lawsuit

    The lawsuit was ruinous to the family business, even though they eventually settled.

    • Pattern

      ruinous to + person, business, or organization

      extremely damaging to them or it

  4. 4

    Election scandal

    In the middle of an election campaign, the scandal proved politically ruinous.

    • Phrase

      politically ruinous

      so damaging that it can destroy a political career

  5. 5

    Pricing strategy

    Cutting prices that aggressively may attract customers now, but it is ruinous in the long run.

Forms and spellings

1 form open this card.

Main spelling

  • ruinousadjective