premium
B2Pronunciation
UK
- /prˈiːmiəm/
US
- /ˈprimiəm/
Description
- High quality
- Top grade
- Higher-priced
- Extra charge
- Insurance payment
Think of "premium" as the better version of something. It describes things that are above average in quality, features, or price. You might pay a premium (a higher price) for a better coffee blend, a better seat at a concert, or a cable channel with no commercials. It suggests a higher-level experience that usually costs more. If a car company offers a "premium package," it means you get extra features and comfort.
Imagine you're choosing ice cream. You could get regular vanilla, but if you want something extra special, richer, smoother, and with more flavor, you might choose the higher-end brand. That extra quality often comes at a higher price. But it is not just about cost; sometimes "premium" simply means the best available in that group.
The word premium originally meant a reward or bonus given for service; historically, it stems from the Latin praemium, meaning "prize" or "reward." This history is still visible today in the world of insurance, where a premium is the specific payment you make to receive coverage. Over time, the word evolved to describe anything of exceptional quality and value. Today, "premium" is used in several ways, all revolving around the idea of being superior.
It can refer to a higher price: "I paid a premium for seats near the stage." It often implies luxury or exclusivity: "She stayed at a premium resort with private beaches and fine dining." Businesses frequently use "premium" as a marketing term to highlight improved features in their products or services. A premium subscription might unlock ad-free content, special access, or faster service.
However, premium does not always mean expensive. It can simply indicate the highest grade available within a category. For example, a store might label its best coffee beans as a premium choice. The idea is that it offers something better than the standard version.
You might also hear it used in finance to describe an amount paid above the face value of a bond or the usual market price of an asset. So, whether you are talking about coffee, cars, services, insurance, or investments, "premium" signals that you are dealing with something considered top-tier, or with an extra amount paid for added value or coverage.
Examples
- 1
Product quality
This laptop costs more, but it feels like a premium product.
- 2
Travel upgrade
The airline charges extra for premium seats near the front.
- 3
Subscription access
Some articles are only available to premium subscribers.
- 4
Insurance payment
My health insurance premium is due at the end of the month.
Domain
an insurance premium
the amount you pay for insurance
- 5
Housing demand
Families often pay a premium for homes near good schools.
Pattern
pay a premium for + desirable thing
pay extra because it is special or in high demand
- 6
Business priorities
The company places a premium on reliability, so every part is tested twice.
Pattern
place a premium on + quality
treat it as especially important
- 7
Scarce resource
In a small apartment, storage space is at a premium.
Phrase
at a premium
hard to get and therefore valuable
- 8
Stock price
Investors bought the shares at a premium above the market price.
Pattern
at a premium above + price/value
for a higher price than the usual value
Forms and spellings
2 forms open this card.
Main spelling
- premiumnounadjective
Forms
- premiumspluralnounadjective