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platinum

C1
Common

Pronunciation

UK

  • /plˈætɪnəm/

US

  • /ˈplætənəm/

Meanings

Noun

  1. a rare silver-white precious metal and chemical element

Adjective

  1. having a bright silvery-white or very pale blond color

  2. made of platinum

  3. of the highest tier, premium level, or major commercial success

Beyond the definition

Platinum is more than just a silvery-white metal used in jewelry; it also suggests rarity, strength, and high value. You may hear about a "platinum record," an award for very high music sales, or a "platinum level" service, which suggests the highest class of benefits. The name comes from the Spanish plata, meaning silver, though this metal is much rarer and more valuable. It is also important in industry, especially in catalytic converters for vehicles, because it resists heat and corrosion so well. In both literal and figurative use, the word points to something rare and special.

Examples

  1. 1

    Metal

    The ring is made of platinum, so it cost more than the silver one.

  2. 2

    Jewelry

    Platinum is often used in jewelry because it stays shiny for a long time.

  3. 3

    Music sales

    Their second album went platinum in less than a year.

    • Phrasego platinum

      sell enough copies to receive a special music award

  4. 4

    Service tier

    The hotel gives free breakfast and late checkout to platinum members.

More examples
  1. 5

    Hair color

    She dyed her hair platinum blond before the photo shoot.

    • Phraseplatinum blond

      very pale blond

See also

Similar

  • Pt

Contrast

Used with (collocations)

  • platinum ring
  • platinum catalyst
  • platinum mine

Word family

  • platinate

Explore

  • platinum group metals
  • precious metal

Forms and spellings

2 forms open this card.

Main spelling

  • platinumnoun

Forms

  • platinumspluralnoun