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individualization

C2
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Pronunciation

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    US

      Meanings

      Noun

      1. the process of tailoring something to a particular person or case

      2. the social or psychological process of becoming a distinct individual

      Beyond the definition

      Individualization is the process of making something distinct and tailored to a specific person. Think about a bespoke suit - it's not off the rack; it's made to fit your body perfectly. It goes beyond simply being different; it's about adapting something to meet a person's own needs and preferences.

      In education, individualization means teaching methods are adjusted for each student's way of learning. In marketing, it might mean sending personalized emails based on a customer's past purchases. It's the opposite of a one-size-fits-all approach. You can individualize your car with custom paint or rims, and a skilled chef can adapt dishes to fit dietary restrictions.

      Examples

      1. 1

        Online learning

        Online learning allows more individualization, so students can move at their own pace.

      2. 2

        Medical treatment

        The doctor said the treatment plan needed careful individualization for each patient.

      3. 3

        Reading program

        Parents liked the individualization of the reading program, but teachers said it took more time to manage.

      4. 4

        Workplace culture

        Critics argue that the individualization of work has made many employees feel less connected to their teams.

      See also

      Similar

      Shades of meaning

      Contrast

      Used with (collocations)

      • individualization of instruction
      • individualization of treatment
      • individualization process

      Word family

      Explore

      • personalized learning
      • precision medicine

      Forms and spellings

      1 form open this card.

      Main spelling

      • individualizationnoun