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heyday

C2
noun

Pronunciation

UK

  • /hˈeɪdeɪ/

US

  • /ˈheɪˌdeɪ/

Description

Everyone has a "heyday" - a time when they were at their best, most popular, or most successful. Think about your favorite band: they may tour less now, but fans still talk fondly about its heyday in the early 2000s. It's that point when something is doing especially well and getting a lot of attention. The word often carries a feeling of looking back on better times. A city, an industry, or even a fashion trend can all have a heyday.

The term likely comes from "high day," referring to a time of celebration or importance. Over time, it came to mean any period when something was thriving. So if someone says, "that was the heyday of jazz music," they mean the time when jazz was at its strongest and most popular.

Examples

  1. 1

    Nightlife

    The club was packed every weekend in its heyday.

    • Phrase

      in its heyday

      during its most successful period

  2. 2

    Print journalism

    The magazine sold millions of copies in the heyday of print journalism.

  3. 3

    Career decline

    That singer is long past her heyday, but people still love her early albums.

    • Phrase

      past your heyday

      no longer at your most successful point

  4. 4

    Theater history

    The old theater has lost some of its charm, but you can still imagine its heyday as a grand music hall.

Forms and spellings

2 forms open this card.

Main spelling

  • heydaynoun

Forms

  • heydayspluralnoun